Idriss Al Rifai is the Founder and CEO of Fetchr, one of the fastest growing start-ups in the Middle East. A firm believer in the power of technology, he has championed the introduction of disruptive innovations in traditional supply chain and logistics. His goal is to solve the ‘no address’ problem in the GCC and other emerging markets, making delivery a seamless and hassle-free experience for customers. Under his leadership, Fetchr has grown 500% from 2014 to 2019 and has expanded services to 6 markets.

Previously, Idriss headed operations for MarkaVIP, where he built an in-house logistics department for the company. Prior to this, he worked as a consultant with the Boston Consulting Group. From 2002 to 2008, he worked with the French Ministry of Defence in various capacities and received several accolades for his leadership roles in Asia and Africa. He was part of the French U-19 National Basketball team from 1999 to 2003.